Cookie Policy

NOTE: Confirm the actual cookie banner behavior with MoJo Active/MarketCarpenter (does it block non-essential cookies until consent, or only disclose them?)

This Cookie Policy explains how Ritz-Craft Corporation ("we," "us," or "our") uses cookies and similar technologies on www.ritz-craft.com (the "Site"), and how you can manage your preferences. This Policy should be read together with our Privacy Policy.

1. What Are Cookies

Cookies are small text files placed on your device when you visit a website. They allow a site to recognize your device, remember information about your visit, and, in some cases, track your activity across sites. We also use similar technologies such as pixels and local storage, which are covered by this Policy along with cookies.

2. Why Do We Use Cookies?

We use first- and third-party cookies for several reasons. Some cookies are required for technical reasons for our Website to operate, and we refer to these as "essential" or "strictly necessary" cookies. Other cookies enable us to track and target the interests of our users to enhance the experience on our Online Properties.
Third parties serve cookies through our Website for advertising, analytics, and other purposes. This is described in more detail below.

3. Categories of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are required for the Site to function, such as maintaining your session, remembering items in your Favorites account, and supporting basic security. They cannot be switched off through our cookie preference tool because the Site cannot function properly without them.

3.2 Analytics and Performance Cookies

These cookies help us understand how visitors use the Site so we can improve it. They are set by:

• Google Analytics — measures site traffic, page views, and general usage patterns.
• Microsoft Clarity — records on-page behavior (such as scrolling and clicks) and generates heatmaps to help us understand user experience.

3.3 Marketing and Advertising Cookies

These cookies support our marketing measurement and, where enabled, advertising. They are set by:

• Funnel — aggregates marketing performance data across advertising platforms for reporting purposes.
• Meta Pixel — once implemented, will help measure the performance of Meta/Facebook advertising and may be used to build advertising audiences.

4. Cookie Table

The table below summarizes the tools currently in use.

5. Your Consent Choices

When you first visit the Site, you will see a cookie banner where you can accept all cookies, reject non-essential cookies, or manage your preferences by category. You can change your preferences at any time by .

You can also control cookies through your browser settings, including blocking or deleting cookies. Because this affects all sites you visit, not just ours, please refer to your browser's help resources for instructions. Blocking strictly necessary cookies may prevent parts of the Site, such as your Favorites account, from working properly.

6. Opting Out of Specific Tools

• Google Analytics: you can install the Google Analytics Opt-out Browser Add-on, available from Google.
• Meta advertising: once implemented, you can manage ad preferences through your Meta account settings, or opt out of interest-based advertising generally through the Digital Advertising Alliance's opt-out tools.
• Microsoft Clarity and Funnel: managed through the cookie preference tool described in Section 4, or your browser settings.

7. Changes to This Policy

We may update this Cookie Policy as our use of cookies and similar technologies changes, including if we activate Meta Pixel or add new tools. The "Last updated" date at the top reflects the most recent revision.

8. Contact Us

Questions about this Cookie Policy can be directed to:

Ritz-Craft Corporation
15 Industrial Park Road, Mifflinburg, PA 17844
[email protected]